Founder's Notes
The thinking behind the work.
What is Founder's Notes?
Notes from the founder. Essays on building consumer and lifestyle brands, the marketing that actually moves revenue, and what we're learning running a production-led studio in San Diego. Written by Tim Holt, founder of Revvia.
Latest
Recent notes.
Founder's Notes
The best paid ads campaign I've ever run was something I built last week. It returned 30x.
I want to share something about how we think about brand and performance at Revvia, because I keep running into a misconception in our industry that I think is doing real damage to founders and operators - especially in DTC and ecommerce.
June 2026
Founder's Notes
The customers who said "ChatGPT sent me"
SEO answers "where do I rank." GEO answers "do I exist."
June 2026
Work directly with the founder.
Founder's Notes is the thinking. A growth audit is where we apply it to your brand - we'll show you exactly where the revenue is hiding.
Get a Growth Audit